Advertising expenditures: The Good and Bad News
Posted on September 12, 2007
Filed Under Venture News |
 |
| Who killed the newspaper? |
Recent report of TNS Media Intelligence has some bad news and some good news for advertising industry.
Bad News
U.S. advertising expenditures are down for two consecutive quarters first time since 2001. Particularly hard hit were printed media, especially newspapers, down by average 6%.
Good News
Internet advertising expenditures are up 17.7%. Online fiesta is going on!
Check out latest Advertising Job offers.
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